Innovation Zed is an Irish company born following the real-life event of our Co-founder John Hughes. When performing an insulin injection as part of his diabetes self-management, John accidentally double injected leading to a serious hypoglycaemic event.​ Realizing how easy it was to double inject or miss injections all together. He understood that poor compliance of condition management could negatively influence long-term treatment and health outcomes.

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Innovation Zed was born of real life experience and has a single mission to empower those requiring self injection therapies towards better outcomes. Utilizing innovative technologies to reduce cumbersome activities whilst collecting valuable data in real time.